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Influencer, Social Media Manager, and Content Creator are some jobs that didn’t exist a few decades ago. But today, these jobs are just as important as any other in any field. The rise of social media platforms has made that possible. And as more and more people use social media platforms, more of these jobs and opportunities will be created.
So if you want to make the most of these opportunities and get into social media marketing, you should first start by understanding which social media platforms are important.
Social Media Platforms To Make Money
You can make money online on the following platforms:
YouTube
This video-sharing platform has not only been around for a long time, but there is also a lot you can do here. You can not only make videos and monetize your channel to earn money from, but also run ads on YouTube and earn through social media advertising.
There are multiple ways to make money online on Instagram. You can build a following by creating content in your niche and then partnering with brands to promote their products and get paid. You can also create an Instagram Shop and sell products through the platform.
Thanks to Facebook ads, this platform is on everybody’s social media marketing strategy. If you want to make money from social media, you need to learn Facebook ads.
TikTok
This platform offers creators a great opportunity through its Creator Fund. You can monetize your short videos and, based on views and engagement, get paid.
While not the most popular way to earn money online, Twitter still offers you an opportunity to get paid directly through contributions from your followers via Super Follows or Tips.
This is the social media platform for professionals. You can build a following on LinkedIn and promote your skills or personal brand there. This is an excellent platform for freelancers to connect with clients and land lucrative projects.
Best Ways To Make Money Online
If you are looking for easy ways to make money online, know that there is no such thing as easy money. Even on social media, you will need to put in the time and effort, build a following, and create creative content, for it to get noticed and monetized.
That being said, here are some of the best options:
1. Become An Influencer Or A Micro_Influencer
Shoot for the moon, land among the stars. You hope to become a big influencer one day, but till that time comes, create content and build an audience. You can’t expect to work with huge luxury brands from day one. Instead, start by approaching small businesses and brands and partnering with them.
2. Affiliate Partnership
You can also become an affiliate marketer and work with companies to help increase their sales. This would be different from influencer marketing as you are not their content partner, creating any content rather just recommending unique products with your affiliate codes or links and earning a commission on every sale made.
3. Open An Online Shop
If you already have a business and want to promote your products on social media, you can do so by opening an online store. You can make direct sales on platforms like Instagram and TikTok, but you can also start a website and use social media marketing to promote your products and website on your social media platforms.
4. Offer An Online Service
Apart from selling products online, you can also sell your digital services. For example, if you can start an online masterclass and provide coaching or mentoring services to your students. You can also sell online courses, e-books, digital art, high-quality images, music, and more.
Also Read: 5 Social Media Experiments That Worked and Some That Didn’t
Social Media Courses For Beginners
If you are new to digital marketing and social media, these free courses will help you understand the fundamentals and how to navigate social media platforms to make money.
1. Basics Of Social Media Marketing
Learn everything from how social media platforms work to how to understand and analyse the metrics with this free online Basics of Social Media Marketing course.
Here are some topics covered in this course:
- Social Media Platforms and Their Audiences
- Social Media Advertising
- Influencer Marketing
- Managing Online Reputation
- Social Media Analytics
2. Basics Of Content Marketing
Social media promotion and content marketing can be two different giants. You need to learn both to maximize your online money-making opportunities. The Basics of Content Marketing free course can teach you how to create, manage, and market your content.
Here is what is covered in this course:
- Content Personalization
- Interactive Content Marketing
- User-Generated Content Strategies
- Content Amplification
- Measuring Content Marketing Return on Investment (ROI)
3. Diploma In Digital Marketing
Now, to get a complete view of digital marketing, you must explore this Diploma in Digital Marketing free course. This course will cover every aspect of online marketing that you need to know about.
These are some of the topics covered:
- Fundamentals of Digital Marketing
- Website and Content Strategy
- Social Media Marketing and Advertising
- Data-Driven Marketing
- Emerging Trends in Digital Marketing
Conclusion
Now you know how you can make money on social media platforms. Learn social media marketing, create a strategy, and start earning money. The best platforms would be YouTube, Instagram, and Facebook as they are the most popular. But you can also find your niche audience on other platforms and make a lot of money there.
Bonus Points:
- If you are looking to make money online directly from the platform, YouTube and TikTok would be the best options, as Instagram does not offer you direct monetization on views and engagement.
- You can also use Pinterest for social media advertising and drive traffic to your website.
Source : uniathena
